Today, some old adverts from old issues of the Newfoundland Quarterly.
A Bennett Brewing Advert from volume 46, issue 2 (page 41) of the Newfoundland Quarterly (1946)
I also found another beer brewed by the Bavarian Brewing Company from 1946:
Bavarian Brewing advert from volume 46, issue 2 of the Newfoundland Quarterly (1946)
And this advert for the hipster stand-by Pabst (which was imported):
Pabst Advert... Blended, yum...
From the 1955 (volume 4) of the Quarterly I found this one:
India Beer advert, NQ 1955, Volume 4.
I think they should bring back that slogan!
And, as further evidence everything was rainbows in Newfoundland in the 1950’s:
Newfoundland Brewery Limited (1893-1962)
Location: Elizabeth Ave and Rennie’s River.
Brands: India Beer, India Pale Ale, and Irish Cream Porter.
What Happened: Taken over by Molson (1786-2005) Coors (1873-2005) Brewing Company (2005, USA/Canada).
India Pale Ale label circa 1954
India Beer Label circa 1954
Irish Cream Porter label circa 1952